THE MEASURE icon THE MEASURE

EXCLUSIVE INSIGHTS FOR MEDIA & MARKETERS

Contributors

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The Measure

Creator of THE MEASURE

Eleanor Semeraro

Eleanor Semeraro

Editorial and data analysis at Fabric Media, based in Northern Virginia. Former analyst at iSpot.tv and TVREV; writes on TV advertising, audience measurement, and streaming trends.

John Cassillo

John Cassillo

Head of Analytics and Trend Reporting at Fabric Media, Lead Analyst for The Measure. 10+ years in media; managing editor of SB Nation's Syracuse Orange blog. FWAA and USBWA member.

Jon Lafayette

Jon Lafayette

Business Editor at Broadcasting+Cable since 2010, covering TV advertising, distribution, and M&A. Previously TVWeek, Cable World, Electronic Media, Advertising Age, NY Post.

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Scout Jacobs

Media Coordinator at Fabric Media in Los Angeles. BA in Journalism and English from Loyola Marymount University.

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Antony Bruno

Head of Editorial Programs and Business Strategy at Fabric Media. 30 years writing on the intersection of technology and culture. Past: Billboard, RCR Wireless News, CTIA, Beatport.